“Goals are a means to an end, not the ultimate purpose of our lives. They are simply a tool to concentrate our focus and move us in a direction. The only reason we really pursue goals is to cause ourselves to expand and grow. Achieving goals by themselves will never make us happy in the long term; it’s who you become, as you overcome the obstacles necessary to achieve your goals, that can give you the deepest of most long-lasting sense of fulfillment.” – Anthony Robbins
These are certainly new and exciting times, as wellness gains new appreciation and wellness tourism exceeds expectations.
A new study presented at the inaugural Global Wellness Tourism Congress (GWTC) at the end of 2013, found wellness tourism is a half-trillion dollar market, representing 14 percent of total global tourism revenues ($3.2 trillion ) overall. According to The Global Wellness Tourism Economy report, the category is projected to grow on average 9.9 percent annually over the next five years, nearly twice the rate of global tourism overall, reaching $678.5 billion by 2017, or 16 percent of total tourism revenues.
Spa tourism is a core component of wellness tourism (41 percent of market), but non spa-related wellness tourism (whether “healthy hotels” and cruises; baths/springs; fitness, yoga or lifestyle retreats; travel to nature parks/preserves; organic/natural restaurant expenditures; and other “healthy” lodging and retail) represent 59 percent of the market.
“Wellness tourism is poised to reshape tourism as we know it. So many 21st century forces are fueling it, including the rise of chronic diseases and the unprecedented stress of modern life,” noted Jean-Claude Baumgarten, GSWS keynote speaker and former president and CEO of the World Travel & Tourism Council. “What people want to achieve during their ever diminished time off is undergoing a sea change, with millions more every year demanding destinations that deliver physical, emotional, spiritual and environmental health-along with enjoyment.”
Additional to the growth in wellness tourism, we are seeing a new appreciation of wellness and its place in anti-aging life strategies – the theme of this issue of Les Nouvelles Esthetiques. Dr. Davide Bollati (Founder & Chairman Of [ Comfort Zone ], Davines S.P.A.), summarizes the new clients’ attitude and focus quite aptly: “Today, it is very clear that correct nutrition, physical activity, the help of dietary supplements to improve organ function, along with a topical application of the latest skin care breakthroughs, are equally vital components needed for optimal health of our skin. Moreover, stress management remains a crucial component to our overall health. This remains a grossly underappreciated fact and our lives should be reconsidered taking that fact more into account, if we want to live healthier and longer lives.”
It is truly is an exciting year ahead for the spa industry, as we excel in excellence, on our journey of wellness and longevity. Wishing everyone all the Best of Success for 2014.
Enjoy the read
Dr Nadine de Freitas
(Managing Editor)
TO SUBSCRIBE: VISIT www.lesnouvelles.co.za
Contents: Issue 57
Romance and the Spa 4
Les Nouvelles Esthetiques Spa Conference 2014 – France 5
New Spas – Pevonia Institutes 6
Beauty News 8
Spa News 10
We Tried 12
Trend Forecast 16
Skin Treatment Strategies 18
Your Business, Your Way! 24
Skin: Claims vs Changes 26
Interview: Pier Auge Cosmetics 28
Interview: Biominceur 3D Anti-ageing Facelift 30
Interview: Dr Robert Gobac, Dr Gobac Cosmeceuticals 32
Inside Out, Outside In 34
Skin Regime: Secrets to Longevity 36
Exfoliation: When is just enough… enough? 38
Beauty, Bling and Balance 40
Wellness Travel: 10 Trends for 2014 and Beyond 42
Spa Economics for 2014 44
The Welcome Wagon 46
6 Business Success Tips from Jane Wurwand, Dermalogica 48
