Les Nouvelles Esthetiques Spa Magazine SA – Issue 62 is an extra promotional digital only magazine issue, to help kick start your year.
Quick Download Links
Android: https://play.google.com/store/apps/details?id=com.lesnouvellesa.android
Apple: https://itunes.apple.com/us/app/les-nouvelles-esthetiques/id938606216?ls=1&mt=8
Editors Note:
2015 is set for spa success based on respective statistical reports released in the later part of 2014. SRI International’s latest Global Spa & Wellness Economy Report values the global Spa & Wellness industry at $3.4 trillion. There are an estimated 105,591 spas in operation around the world. Asia has the greatest number of spas, with more than 32,000 facilities across the continent. The emerging markets in the Middle East and Africa have demonstrated the highest growth rates in the spa sector.
As per the results of the Spa Benchmark Report 2014, conducted by the SA Spa Association and Intelligent Spas, Singapore, over the past 5 years, the number of Spas in South Africa has grown by 142%, number of spa visits by 135%, increased employment in the spa industry by 90% and total revenue of the spa industry by 261% to approximately R 1.2 billion.
This is therefore the perfect time to re-energize your spa business with a selection of spa business articles ranging from top concerns of chief executives and entrepreneurs, to marketing through giving, skills all top spa owners possess, top travel trends and staff meetings that work.
“It is time to take stock, focusing on the four essential steps, as per the featured article, New Year Makeover for your Skincare Business by Heather Hickman, Dermalogica
• Retain Current Clients – it is the foundation
• Gain New Clients – it is the future
• Increase Retail – make sure that your team knows how to sell
• Increase Service Sales
These four essential steps to retaining and expanding a successful skin care business have not changed, nor will they ever, but what has changed is how we do it! The process of growing your business must involve the whole team and must create great team spirit and motivation to succeed.”
Embrace Unique Spa Concepts: the most profitable spa businesses are those whose concepts are the combined result of creativity, a solid understanding of day-to-day operations, in-depth knowledge of the type of spa guest and market behaviours. Revisit Spa Design with articles such as Spa Pool Design, Celebrity Spas, Spa Design at its Best, Grohe Water Enjoyment and Treading Lightly, as we incorporate sustainability into our design and operation thoughts.
Dates to Diarise – JULY 2015: Spa Awards and Spa Conference 2015.
The Spa Conference is a must attend event for all spa professionals and the Les Nouvelles Esthetiques South African Spa Awards is the country’s premier spa awards. Now into its 11th year the awards have grown from strength to strength, boasting the county’s finest spas as winners and finalists and providing the South African and International Spa Visitors and Media with a comprehensive choice of award winning spas, and a reliable source of spa information and recommendations, within South Africa. Enter your spa today!!
Lastly, the Les Nouvelles Esthetiques Spa Magazine SA is now available both in print and digitally through the Apple Newsstand. So as a reader your have the option of the magazine in print or an expanded magazine digitally – Les Nouvelles Esthetiques Plus++, or both, depending on your preference. Follow the link through the LNE website: www.lesnouvelles.co.za or Facebook page: https://www.facebook.com/lesnouvellesSA. (Issue 62 is an extra promotional digital only issue, to help kick start your year)
It is truly is an exciting year ahead for the spa industry. Wishing everyone all the Best of Success for 2015. Enjoy the read
Dr Nadine de Freitas
Managing Editor
